Food & Beverages packaging design
Packaging (Primary, secondary, limited edition)
Clients: AB InBev, Mars, Coca-Cola...
Through the years, I have worked as part of agency teams and as a freelancer to design packaging for international markets. I have had the privilege of collaborating with some of the world’s most iconic brands, helping to define their visual identities across multiple touchpoints. I have developed systematic packaging designs that showcase and differentiate product tiers and price ranges, increasing brand recognition and driving sales among specific target audiences.
PACK DESIGN SERVICE & EXPANSION
Primary, Secondary
Limited edition, Seasonal
Insights & Design strategy
Schematic pack system
Project with JKR Shanghai, Ultralight | Role: Senior Designer, Concept, Packaging, Brand World
Featured Work
Hi! For any collaboration and work, feel free to reach out to my email: yuen.luu@icloud.com
+44 (0) 7542090218 | Manchester, UK | Download my CV