VISUAL IDENTITY & 360 EXPERIENCE

An adaptable brand system that seamlessly integrates across festivals  

LOGO LOCKUP & GRAPHIC ASSETS

A visual system that is as capable as it is adaptable

PACKAGING - CAMPAIGN

Elevate everyday routines with P&G's SKII

PACKAGING SYSTEM - VISUAL IDENTITY

Simplify for impact: Redesigning Schweppes for premium appeal across Africa

VISUAL IDENTITY - BRAND EXPERIENCE

Coca-Cola and cinema: designed a visual system for the partnership  

CAMPAIGN IDENTITY

Appletiser - A sparkle of something better

PACKAGING - SPECIAL EDITION

Stella Artois - Celebrating New Years Eve

PACKAGING SYSTEM, VISUAL ASSETS FOR
E-COMMERCE, IN-STORE BRAND EXPERIENCE

Mars Dove Chocolate: enhancing the art of gifting for e-commerce in China

BRAND CREATION - CHARACTER DESIGN - VISUAL DESIGN

Mealmate, 'The hungry monster', a mascot to improve user experience

COMMUNICATION CAMPAIGN - EDITORIAL - REPORT

Communication design for CK Hutchison Group

COMMUNICATION CAMPAIGN IDENTITY

An internal event marketing as a part of Danone's new global vision

Non-commercial work

EDITORIAL / INFOGRAPHIC

Empathy in Design: a relationship between the content and the design formats

CAMPAIGN IDEAS

Promoting an important social issue with actionable and meaningful campaign ideas

BRAND CREATION - EXPERIENCE DESIGN

How to make play sustainable and accessible

BRAND CREATION - VISUAL IDENTITY

Designed a non-alcoholic drink brand that challenges the social norms

yuen.luu@icloud.com

+44 (0)7542090218 | Manchester, UK